waldo.fyi
Waldo is a brand intelligence platform for marketers that aggregates brand, category, and audience data across social, ads, news, and related sources. It offers AI-assisted research, monitoring, and a build surface for integrating that data into custom apps and agent workflows.
Waldo exposes a REST Brand Intelligence API at `https://rest.waldo.fyi/v1` plus authenticated MCP endpoints at `https://mcp.waldo.fyi` and curated `https://mcp.waldo.fyi/strategy`; auth is via Waldo API keys, with OAuth also supported for the main MCP server.
- Waldo MCP Serverdiscovered
- Waldo Strategy MCP Endpointdiscovered
- Waldo Brand Intelligence APIdiscovered
Fastest path: open the API reference while signed in and click Generate key in the header. You can also create keys in the Waldo app at Settings → API Keys. Build access is early-access/workspace-enabled; if your workspace does not have Brand Intelligence enabled, contact hello@waldo.fyi. The key is shown once and is sent as Authorization: Bearer <key>.
For MCP clients that support OAuth, add the Waldo MCP server URL https://mcp.waldo.fyi in your client (for example Claude Desktop, Cursor, or ChatGPT) and authorize when prompted. Waldo publishes OAuth metadata at oauth-authorization-server; the docs point users to MCP setup rather than manual app registration. For non-OAuth MCP clients, use a Waldo API key instead.
conventions · 0/8 published
- integrations.json✗
/.well-known/integrations.json - llms.txt✗
/llms.txt - API catalog✗
/.well-known/api-catalog - OpenAPI document✗
/api/schema/, /openapi.json, /swagger.json, /api/openapi.json, or /v1/openapi.json - MCP server card✗
/.well-known/mcp/server-card.json - OAuth protected resource✗
/.well-known/oauth-protected-resource - Agent card✗
/.well-known/agent-card.json - Agent skills✗
/.well-known/agent-skills/index.json
Publish these signals → /publishing